Ways to conduct Consumer Research for Startups
Start with the existing data: The very first step of the consumer research is data analysis. You should need data for conducting consumer research, to identify their needs and wants, to identify their tastes and preferences, to analyse their buying behavior, etc. It can be obtained from any medium such as online or offline but...
How can you select the right Business Model for your Start-up
We have heard multiple time that this business model it is good or that one is good but we don’t know that which one is exactly good for us? Does the same thing happens to you? If yes! Then don’t worry, in this article we will help you to develop a fabulous business model. What...
How a startup creates a insightful customer feedback system
We have heard a lot about feedback mechanism and number of times we have also given feedback knowingly or unknowingly. When you rate someone on google play store or any social media platform that too is the part of customer feedback. Does your business also have feedback system? If not then don’t worry, in this...
How to manage your Competition as a Startup
Competition management is the process of analyzing and evaluating the competitors and their strategic moves to gain competitive advantage over them with a motive of acquiring larger market share, customers, vendors, product/service improvement, launching new value added products/services, etc. In other words we can say that it is a process of formation and implementation of...
Mudra & MSME Loans for Start-Ups – PMMY Scheme, Schemes, Eligibility, Purposes, Benefits, Fiscal Incentives
MSMEs are known as the backbone of the Indian ecosystem due to their strategic role in nation-building through wealth generation, creation of employment opportunities, and harnessing of local talents which in turn plays a pivotal role in contributing to the GDP of the Company. India is home to more than 65000 start-ups registered to date....
How to understand and analyze your Competitor’s strategy as a Startup
Strategy is a plan to achieve short term as well as long term organizational goals of an entity or organization. It can be made for anything such as for sales, marketing, procurement, distribution, etc. In other words we can say that the business plan which you adopt to acquire market share, to boost your sales,...
How to create a High Performance Team in your Startup
Have you ever thought that how some companies becomes so big in just some times? The main reason behind this is that they have a high performing team. The initial problems with the startups are that they don’t have sufficient funds to run their business and shortage of skilled manpower. The reason behind this is that...
Current Scenario for Women Entrepreneurship in India
An Indian woman has to go a long way to achieve her proper place in the world of business. Deep-rooted traditional sociological setup like putting herself second to meeting family responsibilities have been the main reason behind the lack of women entrepreneurs in India. However, since the opening up of the economy in 1991, dramatic...
How Startups should account Overhead Costs and Manner of Calculation
A start-up has to sustain and manage various expenses in the process of its creation and post-incorporation to run a business. Though such costs may vary depending on the type of business structure, nature of products/or services offered, and the scale of business operations or business models. For instance, online businesses need bricks and mortars,...
All that a Startup should know about Cash Flow Statement
Every business needs funds on a day-to-day basis to manage its business affairs. However, financial statements such as balance sheets and profit& loss statements focus primarily on the presentation of financial resources and financial performance of an enterprise leaving cash transactions aside. Therefore, to give a microscopic representation of the day-to-day cash receipts and cash...
